Description
Description
Business Studies O Level Books and Topical workbooks
TABLE OF CONTENTS
UNIT 1 UNDERSTANDING BUSINESS ACTIVITY
1.1 Business Activity
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1.2 Classification of Business
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1.3 Enterprise, Business Growth and Size
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1.4 Types of Business Organization
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1.5 Business Objectives and Stakeholder Objectives
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UNIT 2 PEOPLE IN BUSINESS
2.1 Motivating Employees
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2.2 Organisation and Management
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2.3 Recruitment, Selection and Training of Employees
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2.4 Internal and External Communication
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UNIT 3 MARKETING
3.1 Marketing, Competition and the Customer
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3.2 Market Research
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3.3 Marketing Mix
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3.4 Marketing Strategy
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UNIT 4 OPERATIONS MANAGEMENT
4.1 Production of Goods and Services
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4.2 Costs, Scale of Production and Break Analysis
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4.3 Achieving Quality Production
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4.4 Location Decisions
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UNIT 5 FINANCIAL INFORMATION AND DECISIONS
5.1 Business Finance Needs and Source
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5.2 Cash Forecasting and Working Capital
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5.3 Income Statements
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5.4 Statement of Financial Position
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5.5 Analysis of Accounts
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UNIT 6 EXTERNAL INFLUENCES ON BUSINESS ACTIVITY
6.1 Economic Issues
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6.2 Environmental and Ethical Issues
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6.3 Business and the International Economy
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